"At the Tech Startup Spotlight, companies taking the tech world by storm get to pitch their business during a two-hour spotlight. Participants are encouraged to provide demos and showcase their innovations to attendees. Many life-changing connections happen between startups and the hundreds of attendees of the Tech Startup Spotlight. SXSW is a well-known catalyst for startups. In fact, approximately $4.63 billion has been invested in startups participating in events at SXSW between 2009-2017."
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